Thanks to the spiffy cameras in our pockets and apps like Facebook, Twitter, Snapchat and YouTube, video is now a primary medium for everyday communication. But it’s not just about entertainment. Video also helps people solve complex problems with the ability to convey detailed information in a highly contextual format.
For example, I fixed my refrigerator a few months back and avoided a costly repair bill thanks to YouTube. When used effectively, video can play a similar role in the workplace. L&D pros must improve their strategic and tactical abilities to maximize the potential of video and help employees leverage their existing problem-solving skills on the job.